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Edtech Startup Edoome Launches In All Chilean Public Schools

Portfolio company Edoome recently secured a partnership with the Chilean Ministry of Education to roll out their product to all chilean public schools. I wrote a more detailed analysis of why this is big news on my personal blog. From the link:

Edoome (AngelList profile), a social learning management platform that turns classrooms into an online community so teachers, students and parents can communicate and collaborate easily and securely, just signed an agreement to launch Edoome in all of Chile’s public school system. In the next few months, 200k+ teachers and 3M+ students at 12,000+ Chilean public schools will start to use Edoome, making students’ and teachers’ lives easier and better. The majority of teachers who use Edoome save more than two hours of planning and preparation time per week, letting them focus on what they do best: teaching students.

This agreement is a big step forward for Edoome, as it brings an entire country’s education system into the Edoome platform. In addition to this agreement, Edoome has been growing quickly in Mexico, Spain, the US, Ecuador and Colombia over the past 6-12 months and now has more than 75k teachers and 150k students using the platform.

You can read the full post about why we’re excited Edoome is now part of Chile’s public school system.


Ttanti: Patagonia Wood Watches Launches Kickstarter

Update: Ttanti’s Kickstarter was funded with $32,000!

Two Years of Magma

It’s been two years since Francisco, Diego and I started investing in Latin American startups at Magma Partners. I wrote a detailed blog post with all of our investment data and our portfolio companies on my personal blog in a post called Magma at Two Years. Some of the highlights:

Here’s what we’ve done so far:

  • 500+ applications reviewed
  • 200+ meetings with entrepreneurs
  • 20 companies funded
  • US$1.1M invested
  • US$50k average ticket
  • 35 founders
  • 56 jobs created
  • 3 failed companies
  • 100% private capital
  • First portfolio company opening offices in the US, receiving US follow on funding


I’m really excited to to keep helping top entrepreneurs execute on their vision from our platform that we’re creating in Latin America. 2016 is going to be a really fun year!

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Latin America Ecommerce Opportunities Case Study

I wrote a case study about a small ecommerce test that my friends and I ran for a few years in Chile. This post is most applicable to smaller countries like Chile, Uruguay, Ecuador and Peru, but also has some good information for Mexico, Colombia and Argentina. Brazil is a different story. Hopefully my case study on Latin American ecommerce opportunities is helpful. The spanish version appeared in Pousta with the name Conversamos sobre cómo montar tienda online con alguien que aprendió DEMASIADO al respecto. From the link:

In late 2012, I met up with two ex startup chile friends over beers. Like most beery conversations between entrepreneurs, the conversation devolved into new business ideas. All three of us had seen ecommerce’s steady growth in Chile and were certain that it would continue to grow toward levels seen in other developed markets. After a few more beers, one of us said, “why don’t we just start a small ecommerce business, it’s the best way to learn about the market and see where the real opportunities are.”

That conversation led to more conversations and we got serious about launching a small ecommerce business to really get a handle on the market. But what product should we sell? And how would we validate the market to know if the product we wanted to sell made sense? And how would we do it without spending huge amounts of money?

I’m writing this post to shed light into our thought process and to show how we validated our ecommerce business without spending a single dime (peso in this case) for two reasons:

  1. To give an overview of Chilean (and Latin American) ecommerce opportunities
  2. To help other entrepreneurs think about how they can validate their own ideas without spending months and thousands of dollars buying inventory, developing software and wasting time on unimportant things.

By now, almost all entrepreneurs know about lean startup methodology and try to use it, but the how remains mysterious to a high percentage of entrepreneurs. I hope this post is useful.

You can read the rest of my Latin American ecommerce case study on my blog.


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